If you don’t find coffee interesting, would you like to consume it daily? It will spoil your mood. Similarly, if your employees aren’t interested in your company or work culture, they will not be inspired to give their best. Thus, for your business to succeed and increase productivity, you must work towards driving employee engagement.
There are tons of solutions for engaging your staff, yet 21% of millennials have changed their jobs in the past year due to a lack of engagement. When your top talents leave you, not only does it impact your revenue, but it also affects your business reputation.
If you are looking for ways to drive employee engagement, you are at the right place. Today, we will share top strategies to improve staff engagement in your company.
What is Driving Employee Engagement?
People can mislead you by saying employee satisfaction is identical to employee engagement. No! It’s not necessary that if your employees are satisfied, they will remain engaged with your company. Employee engagement is about your workers’ relationship and commitment to your team and company.
By driving employee engagement, you can actively engage them in their work. Thus, they produce quality outcomes that relate to your company’s mission and are likelier to commit extra effort to their work.
Employee engagement largely depends on three factors:
- Work engagement
- Team engagement
- Organisational engagement
This means how connected you are with the work you do, how connected you feel with your immediate coworkers, and how connected you are with the organisation as a whole. When you look at these three pillars of employee engagement holistically, you can better understand their engagement levels in your company.
Why is Driving Employee Engagement Essential?
Have you ever wondered what makes a company more successful than its competitors? Is it the products and services they offer, their strategies, technologies, or a better cost structure? All of these can be copied over time, but a company’s long-term strength is its workforce. Therefore, one of the major importance of driving engagement in the workplace is to build a powerful team that drives excellent business outcomes.
Employee engagement is essential at the company level and for employees themselves. When your employees are engaged with their jobs, they become energised and efficient. Besides improving their productivity, engagement ensures better mental health and positivity.
This further has a huge impact on your business operations and profitability. Not only do you develop a good relationship with customers and increase sales, but it also improves business reputation in the market.
What are the Top Drivers of Employee Engagement?
According to research, nearly half the workers would have worked harder and improved their productivity if they were only happy at work. Here comes a question: what are the driving factors of talent engagement? Well, numerous factors can improve engagement in your workforce. For example, your manager is a good listener, allowing employees to share their work ideas, leading to better engagement.
A few key drivers of employee engagement for 2023 are:
- Employee rewards and recognition
- Professional development
- Work-life balance
- Diversity and Inclusivity
- Workplace relations
- Work environment
- Positive mental health
- Psychological safety
- Flexible work options
- Community involvement
Top Strategies for Driving Employee Engagement
So far, we have got a brief understanding of what drives employee engagement and why it matters. Now, we have listed the top strategies for driving employee engagement in your company.
Provide Opportunities for Professional Growth and Development
Suppose you are looking for ways to improve employee engagement. In that case, investing in their professional growth and development can be a plus point. According to research, 45% of employees will likely stay in their jobs if they receive proper training.
Companies are driving engagement with employee experience by allowing them to learn new skills and stay updated with the latest trends.
Recognise Talents and Encourage Them
One of the key drivers of employee engagement is proper recognition at work. Every employee expects you to appreciate and recognise their work. You can celebrate small achievements or reward them occasionally for meeting targets or cracking a deal. It motivates them to commit extra effort and boost their productivity levels.
Maintain Transparency at Work
You must encourage open and two-way communication in your organisation. This allows your employees to speak up about their problems to the leaders and share their ideas fearlessly. Therefore, you get new perspectives on business, leading to innovative solutions and an improved reputation.
Moreover, they feel valued when you implement their ideas or make them part of your decision-making process. This plays an essential role in driving employee engagement in your company.
Give Employees Flexibility
Work-life balance is a critical factor today that affects employee engagement in companies. Therefore, you must offer them flexible work structures where employees may not have a regular 9 to 5 duty in-office.
Instead, you must allow employees to choose their working hours and place of work. For example, allow them to work from home if they can arrange the entire work setting at home.
Ensure Employees’ Authority and Responsibility
When offering your employees authority and responsibility, they feel trusted and valued. These are the keys to effectively empowering your employees to do their jobs and stay motivated for better work delivery.
Measure Employee Engagement Frequently
It’s common to send out annual anonymous surveys to employees and gather feedback on work culture and other factors. This gives you an in-depth view of whether your employees are engaged with their jobs and your company. However, this isn’t very effective unless you conduct service frequently throughout the year.
Some of the best ways to measure employee engagement are
- Short, frequent surveys
- Meeting with individual employees
- Measuring absence rates
- Analysing data using HR tools
Once you gather insightful data, you must actively work on multiple factors to drive employee engagement.
Driving employee engagement is now becoming a top priority because of its advantages. Instead of looking at your employees as an asset to be managed, you can let them have the authority and responsibility to create the next innovation for success. However, this requires you to have better people at work who are qualified and fit your company culture.
In this process, we can help you find the best candidates from our database and ensure they fit with your visions and missions. Therefore, you can connect with 6 Pence anytime for temporary and permanent staffing requirements and HR outsourcing in Oman, Iraq, Bahrain, and Dubai.
Frequently Asked Questions
What defines driving engagement?
Driving employee engagement refers to the approach of improving engagement in your workplace through proper communication, recognition and rewards, positive workplace relationships, better future opportunities, training and development, task autonomy, work flexibility, etc.
What are the drivers of employee engagement?
There can be multiple drivers of employee engagement in your organisation, like communication, professional development, empowerment, autonomy, work-life balance, leadership, diversity and inclusivity, collaboration, workplace relations, etc.
What is an example of driving engagement?
A few examples of driving engagement might be “My manager is a good listener” and “I feel comfortable in sharing ideas with my team.”